Category Archives for "Products"

Take the Product Staircase to Your Marketing Success

Take the Product Staircase to Your Marketing Success | Kathy Ennis | LittlePiggy

What Is a Product Staircase? Different customers have different needs – not to mention different budgets. Your pricing strategy and your marketing strategy should take these differences into account and should influence the creation and development of your products and services. This is the basic concept of the Product Staircase; offering a range of products […]

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How to Create the Perfect Product and Pricing Strategy for Your Business

How to Create the Perfect Product and Pricing Strategy for Your Business | Kathy Ennis | LittlePiggy

Micro and Side Hustle business owners often think they don’t need to waste precious time on a specific product and pricing strategy Why bother, when your business consists of just you, and maybe one or two others? You haven’t got an overly complicated, ever-changing list of products and services to keep up with, so why […]

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