Taking Your Business from Passion to Profit
You probably started your business with a desire to do something you love. But it’s one thing being passionate about your business, and another making a decent living out of it.
I'm Kathy Ennis, an experienced entrepreneur, mentor and trainer and it’s my mission to help motivated business owners transform good ideas into a profitable business. Whether you are just starting out, or are ready to grow, I help you take action in your business, so you achieve the success you deserve.
Putting strong foundations in place is key to any business, and good planning is the essential link between passion and profit. I support you through the planning process to make sure you have a clear, actionable plan to deliver your objectives.
Your brand is the bedrock of your business. It's more than your logo, it’s your promise to your customers. I help ensure your brand portrays what’s unique about your business, so you stand out from the crowd and connect with your ideal customers.
Much of your business success will be based on your ability to find and remain engaged with your customers. I provide a full range of marketing support, from strategy to social media campaigns, to ensure you reach and connect with the people who matter to your business.
Kathy works with small and micro businesses, using everything she has learned as an entrepreneur, to enable them to achieve their ambitions, to have the security of repeat business and a profitable income.
Kathy started her first business in 2001 after a 20-year, professional career. Learn more about Kathy's journey through the world of business and how she can use her wealth of experience to help you.
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Your knowledge and clear explanation of how to improve my business, plus marketing advice has been excellent. Your continuing encouragement and support has been phenomenal.
Your stellar reputation, paired with your expertise focusing on micro businesses, made you an obvious choice when I was looking for assistance in growing my business. I always feel that you are as invested in my business success as I am – which is a spectacular trait to have as a mentor. You also truly understand the efforts and strains of small businesses and micro business in particular, which is a relief when a little understanding flexibility is required in the working relationship.
Working with you is always great. You are smart, savvy, and dedicated to helping your clients. I am particularly impressed with your ability to figure out what people need to know, and then exactly how to give it to them.
Kathy communicates really well and makes you feel like you can achieve your dreams.
Kathy is amazing at what she does. She truly knows her stuff about marketing, branding and business. Honestly, time spent with her is NEVER wasted. Bubbly and straight talking at the same time.
Work with Kathy
Are you ready to take your business to the next level? I’m not going to lie, you’ve got to be prepared to put in some hard graft. Success takes effort and it doesn’t happen overnight. But I’ll show you how to get there quicker, without making the mistakes that many business owners make. We’ll focus on taking practical, tried-and-tested action in key areas of your business. I’ll not only support you, but I’ll prod you if you need it, so you get the important stuff done to enable your business to grow.
My PASSION TO PROFIT programme includes:
Do you want to turn your ideas and ambitions into a successful business? Then you need to plan, because the link between passion and profit is planning.
I support you through the process – using my consultation, mentoring and coaching skills to create a strong, profitable, foundation for your business.
I help with:
- Business Planning
- One-Page Business Planning
- Marketing Strategy and Planning
- Social Media Marketing Planning
- Action Planning
- Project Planning
Your brand is more than your logo.
Your brand is the bedrock of your business. It is your values, your reputation, your services and products, your ideas and your personality. More importantly, it’s what makes you unique.
In a crowded marketplace it is brand that makes you visible; it is the thing that differentiates you from your competition and allows you to focus on what is special about you and your business.
I help with:
- Brand Values
- Brand Vision and Mission
- Brand Identity
- Brand Key Messages
- Brand Visual Identity (Logo)
- Personal Brand
Much of your business success will be based on your ability to remain connected and engaged with your customers after a sale, but that’s the easy part.
The hard part is finding your ideal customers in the first place, ensuring they come back again and again, and getting them to tell their friends! That’s successful marketing.
I help with:
- Marketing Strategy and Planning
- Social Media Marketing Strategy and Planning
- Lead Generation: funnel building, email automation, lead magnet design
- Content Marketing: blogging, email marketing, social media content creation
- Website Strategy and Design
- And much, much more… just ask!
Recent examples include:
Training and Speaking
I offer tailored group workshops and I develop bespoke training programmes designed around the needs of businesses and enterprise agencies.
As an experienced public speaker, I present at conferences and events all over the UK and Europe. I offer focused session on key business topics as well as inspirational insights into my business journey.
- Market Your Business Without Being a Marketing Expert
- The Basics of Marketing Your Business with Facebook
- Getting Started with Email Marketing
- Brand and Deliver: How to Build a Strong Business Brand
- Marketing Using Instagram and Pinterest
- Turning Your Business Plan into an Action Plan
Ready to Find Out More?
Get in touch today to see how I can help you and your business
Hello, I’m Kathy, a business mentor, international trainer and speaker with a desire to help people make a successful business out of doing what they love.
With more than 20 years’ experience of running my own businesses, I’ve had some amazing highs and made some smashing, loyal friends, business partners and clients. I’ve also made some costly, time-wasting mistakes along the way. So, I know what it takes to build a successful business, and I know the pitfalls to avoid.
That’s why I work with small and micro businesses, using everything I have learnt to enable them to achieve their ambitions, to have the security of repeat business and to generate a profitable income. I work across all aspects of business but specialise in strategic planning; visual communication; branding and personal brand creation; online and offline engagement marketing; and email marketing.
As well as working on a one-to-one basis, I am a highly-skilled trainer, delivering group training and workshops throughout the UK. I am also an international speaker, presenting on key business topics to delegates across the UK and Europe.
Are We The Right Fit?
I believe in developing strong relationships with clients and working as a team to help your business flourish. If you are going to put your trust in me, you are going to want to know a bit more about the person behind the business, right?
Here’s a flavour….
- I’m a wife to a wonderfully supportive husband who is always there to share a joke or as a shoulder to cry on
- I’m ‘Mum’ to two adorable rescue cats who had a really bad start in life, but they now rule the household
- I’m a coffee lover; I don’t understand decaf
- I prefer spring and autumn to summer
- I’m a Londoner though and through, with a yearn for a house by the sea
- I’m a right-brainer who has trained herself to be more of a left-brainer
- I’m a reluctant gardener
- I’m a bit too loud sometimes (OK, quite often)
- I’m a massive fan of the historical novels of Georgette Heyer
- I’m a TV enthusiast; everything from makeover programmes to sci-fi and vampire stuff – I am controller of the TV remote!
- I’m a glass-half-full person (in fact, I think the glass is brimming over)
It’s a brand new world ….Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You
When I read this article, I had a massive ‘Eureka’ moment!
I had been running my own business since 2001, working as a very successful personal and corporate image consultant. I really enjoyed what I was doing, and loved seeing the transformation in people’s confidence and self-esteem. But I felt there was something missing, there was a gap. It may sound odd, but even though I was helping people with their image, I was never interested in fashion and I really dislike shopping!
Tom Peter’s article broadened my understanding and sparked my interest in the concept of personal branding.
At the same time, I had also stumbled across the work of Erving Goffman. Goffman wrote a book back in the late 1950s called The Presentation of Self in Everyday Life. In that book he explains that, as human beings, we are natural chameleons who have the ability to adapt our variety of personas to a range of social situations. We instinctively understand how to change speech patterns, body language, behaviours and even dress according to the situations in which we find ourselves.
Goffman went on to explain that, if we can do this naturally and instinctively, then surely we can also ‘manage’ the process to ensure that we are always the right person, in the right place, at the right time. He called this impression management.
And there is was. I found my ‘gap’. I didn’t want to continue simply offering one-to-one image consultancy, I wanted to incorporate the concepts of personal branding and impression management into my business. So, I set up a company where I worked with individuals, organisations and corporate institutions, delivering personal development and training on personal branding, professional impact and dress codes, as well as effective presentation and networking skills.
But I still felt there was something missing ...
Then, about eight years ago, something strange started to happen ...
People started asking me out for coffee. People contacted me because they had an issue or a problem with their business, with their marketing, or with their ability to make a profit - and they wanted my advice on what to do, who to talk to etc.
I am a huge believer in giving back (and I love coffee) so I was more than happy to meet up for a chat and to give advice or suggest solutions. The problem was my diary was full, but my bank balance wasn’t - and I had developed a serious caffeine habit!
So that was the catalyst to me making the biggest change in my business. After having two successful businesses of my own, I started to focus on helping other business owners to be as successful with theirs. I now use my extensive experience to equip people with the knowledge, skills and resources to develop a business which not only lights their fire, but enables them to live the life they want to lead.
I’m very fortunate that I not only get to work one-to-one with small and micro business owners, but I am asked to share my knowledge and experience through workshops and at public speaking gigs across the UK and Europe. There’s nothing I love more than making a difference to people’s businesses – that, and drinking coffee of course!
Want to know more? Contact Kathy today
Hi, I'm Kathy. Why not get in touch with me to find out how I can help you and your business? Simply use this form to send me an email and I'll be back in touch with you.
Alternatively, call 020 3637 6197 to speak to me directly.