How to cut through the overwhelm of running it all yourself, and get a clear, practical plan for the rest of the year
Many Start-Ups and Solopreneurs are running on empty by the time autumn arrives.
They’re taking the calls, sending the invoices, posting on social media, chasing new clients, and somehow still finding time to actually do the work they’re being paid for. Yet as the year runs down, they’re no closer to being as organised, or as clear on their customers and financial targets, as they intended to be this year.
In this practical, straight-talking session, Kathy Ennis explores one of the biggest misunderstandings in solo business growth: mistaking being busy for being strategic, and social media for an actual marketing plan.
You’ll learn why doing more isn’t the answer, how to get the basics right so the rest of your business actually works, and how to build a simple plan that carries you through to the end of the year without adding another thing to your to-do list.
Drawing on 26 years’ business experience and mentoring Start-Ups, Solopreneurs, Freelancers and Side-Hustlers, Kathy will share real-world examples of business owners who’ve stopped chasing every new tactic and started building on the basics that actually move the needle.
Attendees Will Learn:
- Why “busy” and “in business” aren’t the same thing
- How to reset your goals so the rest of the year actually counts
- Why your brand needs to say what you do, not just look nice
- The marketing activities worth your time this autumn, and the ones that aren’t
- How to spot exactly where potential clients are dropping off
- Simple ways to free up time by fixing what’s eating it
- Why reconnecting with your existing network beats chasing new leads
- How to keep learning and growing without it costing you weeks
Perfect For:
- Start-Ups
- Solopreneurs
- Freelancers
- Side-Hustlers
- Business owners doing absolutely everything themselves
- Anyone wondering if they’re actually running a business, or just very busy
About Kathy
Kathy Ennis is a Business Mentor and founder of LittlePiggy. She works with Start-Ups, Solopreneurs, Freelancers and Side-Hustlers, helping them build the business skills and foundations they need to grow their income, not just their to-do list.
With 26 years’ business experience, Kathy helps people move from being brilliant at what they do to being just as brilliant at business, without generic advice or one-size-fits-all strategies.
Known for her straight-talking, practical approach, Kathy is an award-winning mentor who regularly delivers training and speaks on the realities of running a business alone.