Tag Archives for " objectives "

Plan for Success: Take Your Micro or Side Hustle Business Back to the Future!

Plan for Success: Take Your Micro or Side Hustle Business Back to the Future - Photograph by You X Ventures | Kathy Ennis | LittlePiggy

Micro and side hustle business owners often shy away from creating a plan for success because the process of planning will raise a host of factors, including perceptions of self-worth and fear. It’s those feelings of self-worth and the fear of the commitment to a course of action (a course of action we sometimes don’t […]

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Business Objectives: Plan for Success in Your Micro or Side Hustle

Business Objectives: Plan for Success in Your Micro or Side Hustle | Kathy Ennis | LittlePiggy

Does the idea of planning for your micro or side hustle business scare you? Planning can seem frightening, because when you’ve got a plan, you’ve got more than just a vague idea.  You’ve got something real and measurable to work towards.  Something that tells you whether or not your business is a success. And then […]

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Join The JFDI Club on Facebook

The JFDI Club | Kathy Ennis | LittlePiggy

The JFDI Club is a free Facebook Group that I run, designed for anyone who has been a client, been to one of my training sessions, seen me talk, read my blogs, or engaged with me at networking. The JFDI Club is a friendly community for those looking to make their ultra-small or micro business shine. […]

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What is a Marketing Funnel, and Why Do You Need One?

What is a Marketing Funnel, and Why Do You Need One Photograph by Yifei Chen | Kathy Ennis | LittlePiggy

I hope you enjoyed my recent series of blog posts about websites – why you need one, what to focus on and how to entice people there (if you haven’t seen the posts yet, why not grab a cuppa and have a browse through?) Here’s a link to one to get you started: Why Your Website […]

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A Simple Three-Step Marketing Campaign Checklist

Get you marketing off to a great start with this simple marketing campaign checklist. Creating an offer or promotion that takes advantage of a national campaign is a great way to bring in returning customers and reach new ones too. It’s a ‘hook’ for you to hang your offer on. It can be something like […]

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Develop Your Business Success Mindset

Develop Your Business Success Mindset | Kathy Ennis | LittlePiggy

Business Success. It’s All in the Mind Why is a ‘success mindset’ so important for small and micro business owners? There are three key principles you need to understand and utilise as a successful business owner: Money – you need to know how you make money in your business and  you need to implement rigorous […]

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It’s Your Business Not Your Baby: Why Every Business Needs to Plan

It’s Your Business Not Your Baby: Why Every Business Needs to Plan | Kathy Ennis | LittlePiggy

Quotes, clichés, sayings – we love them. They pepper presentations, make beautiful images that are posted on Facebook and are re-Tweeted massively in Twitter streams. The reason we like them is that someone has summed-up, succinctly, a point or an issue that resonates with us. A quick Google search of the terms “quotes” and “planning” […]

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You Need to Stop Marketing and Start a Marketing Campaign

You Need to Stop Marketing | Kathy Ennis | LittlePiggy

Stop Marketing and Start Campaigning No, I haven’t lost the plot. It’s just that many of the small and micro business owners I interact with aren’t marketing. They’re doing something they call marketing, but it’s more a lot of ad-hoc, online and offline ‘chatter’. Marketing is planned and strategic. Planning and strategy are imperative because […]

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3 Small Steps to Big Business on Small Business Saturday

3 Small Steps to Big Business on Small Business Saturday | Kathy Ennis | LittlePiggy

Creating an offer or promotion that takes advantage of the national campaign surrounding Small Business Saturday is an excellent opportunity for you to bring in returning customers and reach new ones too. Planning a marketing campaign can be daunting; that’s where I come in. I am going to take the pressure off by helping you […]

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How Do You Know if Your Marketing is Really Working?

How Do You Know if Your Marketing is Really Working? | Kathy Ennis | LittlePiggy

As a small or micro business you have a huge advantage over “big business” Your advantage? How close you are to your customers. If I phone Marks and Spencer head office there is no way that I would be put through to the Chief Executive, let alone the likelihood that the Chief Executive would be the […]

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