Posts by Kathy Ennis

Social Media Marketing Brand Consistency

Social Media Marketing Countdown to 2018 Week Three Get Noticed and Be Remembered for the Right Reasons The essence of branding is congruent, consistent messaging. Social media marketing brand consistency is imperative if you want your business to be noticed and remembered – for the right reasons! There are four things to bear in mind…

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Creating a Social Media Marketing Content Calendar

Creating a Social Media Marketing Content Calendar Social Media Marketing Countdown to 2018 Week 2 Social – Media – Marketing Consider these three words. They are used constantly by small and micro business owners; it’s my belief, they are used so often the meaning has disappeared. What am I talking about? The fact that it’s…

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Clean Up and Declutter Your Social Media Marketing

Clean Up and Declutter Your Social Marketing to Make Way for Success in 2018 Social Media Marketing Countdown to 2018 Week One Over the next three weeks I want to enable you to deal with the overwhelming stress of an over-cluttered social media marketing experience, so that you can move into 2018 prepared and ready…

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Magnetise Your Marketing with a Highly Effective Lead Magnet

Consider all those unknown, elusive people who visit our websites. How would it be if we had a method of turning them into prospective customers; encouraging them to share and engage with us? Here’s the thing: We all have the ability to create a really simple solution that can do just that. It’s called a…

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Become a Small Business Marketing Super Hero

Over the next two weeks small and micro businesses in the UK – businesses just like yours – have the opportunity to become Marketing Super Heroes! How? By taking advantage of the spotlight being firmly placed on ‘buying’ – with the emphasis on buying from small and micro businesses. Using Black Friday, Cyber Monday and…

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The Big Social Media Marketing Bundle

Social Media Marketing Tools, Apps and Dashboards There is no denying that social media is a brilliant tool for marketing your small or micro business. But you have to make your social media posts on Facebook, Instagram and Twitter stand out from the crowd. The more creative you are, the more likely your posts are…

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Make Your Engagement Marketing Easier By Using These Simple Tips

Leverage the Power of Engagement Marketing A lot of business owners, particularly those that are in smaller and micro businesses, have a concept about marketing that isn’t necessarily the most helpful to the growth of their business. Why? Most of them aren’t marketers. They’re really good at doing what they do, but not necessarily great at understanding how…

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Social Media Marketing: To Use or Not to Use? That Is the Question

Of course small and micro businesses should be using social media marketing as part of their promotional activity! But, other online and offline promotional activities shouldn’t be ignored; you need to use the most appropriate marketing methods to reach your identified target customer. I think using social media marketing is a must for small and…

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4 Key Business Skills that Every Business Owner Needs to Develop

Business Skills Bring Order to Chaos What’s your problem? There you go, complaining again. You are the one who decided to start your own business – so start doing business and stop moaning about it. As a business woman, I often have this kind of conversation with myself, but then I fall back on the business skills…

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